BasketballBig SouthHiring

Jeremy Luther elevated to head coach after 11 seasons on staff at Gardner-Webb

Gardner-Webb announced on Wednesday that associate head coach Jeremy Luther has been elevated to fill the Bulldogs’ head coaching vacancy. Luther has spent the last eleven years with the program working under Tim Craft, who left earlier this month to take over as head coach at Western Carolina.

“Championship level culture is only possible when your organization has complete alignment of mission, vision, and values,” AD Dr. Andrew T. Goodrich said in the release. “Throughout the process, Coach Luther not only demonstrated that he knew how to create this alignment, but also was able to articulate clearly the strategy his staff will use to build a championship level program that helps our young men learn how to succeed in the classroom, in the community, and on the court for a lifetime.”

Luther has been with the Bulldogs since 2013 and was part of the 2019 squad that won the Big South Tournament and played in the Big Dance. The 50-year-old has previous head coaching experience at the Division II level, working at Newberry College (SC) from 2007-09 and Armstrong Atlantic State (now Georgia Southern-Armstrong) from 2009-13. He also spent six years on staff at Mercer (2001-07).

“I am very thankful and grateful to Dr. [William M.] Downs and Dr. Goodrich for their belief in me and trust in me in leading this program going forward,” Luther said. “I also want to say thank you to Tim Craft for calling me 11 years ago to come to Gardner-Webb to be his assistant coach. My family and I couldn’t be more happy and more excited about the future of GWU men’s basketball. I look forward to taking steps to move this program to the next level.”


credit to Gardner-Webb Athletics for the image